Disclaimer: this blog was crafted after being in the UK for a week and finally feeling adjusted to the local time… only to be back in California. Jet lag is in full force.
Our most recent visit to the UK was no joke. With multiple partner events, the announcement of our EU datacenter and searching for the perfect London office, there was certainly more than enough going on to keep us busy. Don’t worry - we made sure to enjoy the Rugby World Cup and did our best attempt to watch it in the local pubs.
Our first stop was a partner event with Autotask, a business management solution. Autotask is in Richmond - home of the Rolling Stones! - and the afternoon was spent discussing business strategy with local Service Providers. Kevin McGibben, CEO at LogicMonitor and Stuart Taylor, Global Manager of Datacentre Operations at Sophos, kicked off the event with best practices for businesses moving to the cloud and deploying AWS. Things to consider are whether you should build vs. buy, how and when to say no, and acknowledging inevitable risks.
Mark Banfield (VP International, Autotask) discussed the importance of customer experience. Providing customers with a great experience leads to them investing in your business - ultimately resulting in business growth. It was a great transition into Tim Killeen’s (Operations Director, Complete IT) topic on how Complete IT was able to build an £11,000,000 IT services business by placing an emphasis on hiring and setting specific, individual objectives - something we place heavy value on at LogicMonitor, as well.
The next stop on our trip was Manchester, where Kevin was a Keynote speaker at ANS Group’s RAPID launch event. Again, there was a phenomenal lineup of speakers including, Andy Barrow (CTO, ANS Group), Dave Hutton (Sales Director, ANS Group), Tracey Scotter (Director of ICT at Sheffield Teaching Hospitals) and Chris Smith (Group IT Infrastructure Manager at Greencore Group).
A focus of the event - which was held at the stunning Etihad Stadium - was around companies standing out and creating innovating advancements. This means hiring architects, demanding automation and taking a principled approach to keep up with how quickly IT environments are constantly evolving. It also means that instead of investing so much sacred time to find perfection, push your ideas live and see what happens. Did it work? No? Start over and try again. Did it work? Yes? How can you improve it? It is this type of thinking that will keep you in front of your competition.
In summary, the UK trip undoubtedly reinforced two themes we’ve all been seeing in the ever-changing IT infrastructure space: Invest in who you hire, and recognize the urgency in innovation.We could not be more excited to expand our presence in the UK. A huge thank you to our partners Autotask and ANS Group for hosting us! Until next time.